in the beginning
“Amazon Indians dipped their feet in the latex from hevea tree and smoked them in a fire to coagulate the rubber first tennis shoes...”
This quote is picked from the book “The Romance of Rubber” published by the United States Rubber Company. Long before the discovery of America by the Europeans, rubber was already used by Indians to waterproof clothes or to coat unbreakable gummy bottles and, of course, to make shoes. The first explorers were amazed by this new substance and its infinite applications… In 1745 the French scientist LaCondamine is the first to refer to the “cahuchu”.
Product designer, Olivier Taco has always been fascinated by shoes but also loves being barefoot. Driven to design foot protection that felt like walking barefoot while still providing protection and support, Olivier began researching the history of footwear. It was then that he discovered the story of Amazonians dipping their feet in latex and smoking them in the fire to create a second skin. After trying this himself, he went on to design the "Freshoe". He ran a successful Kickstarter campaign to fund an initial production in 2014 and focused distribution on Europe and Japan.
Iguaneye US is now excited to offer these shoes to an American audience for the first time since the initial Kickstarter campaign.